EY Experience Illuminates Phoenix Innovate Journey
In recent days, I was recognized as a finalist for the 2017 EY Entrepreneur of the Year Award for Michigan/Northwest Ohio. It was an honor, not just for me, but for the whole Phoenix Innovate team. The experience was so rewarding, I feel compelled to reflect on it for a moment.
Better Communication Starts With Research
Market research sounds expensive. But it doesn’t have to be. Hear CEO, Kirk Vercnocke’s interview on Michigan Business Network talk about how better communication can start with research.
New 7-station Intelligent Inserting System Helps Execute Data-Driven Direct Mail Campaigns
Each combination of inserted messages can be specific to each recipient, based on marketing data analytics.
Qualitative Research Study for Professional Services Firm (PSF)
The secrets revealed by virtue of the responses, and qualitative research we conducted, allow PSF to gain immediate traction from their marketing spend with confidence.